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Tips & Insights for
Tree Service Companies

We write about what actually works for tree service companies online. Websites, SEO, Google Business, marketing, and running a better business.

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11 articles
01
SEO May 23, 2026

Google's New AI Agents Are Reshaping Local Search

Google rolled out the biggest shift to Search in over two decades at I/O 2026. AI agents now find pricing, check availability, and in some cases call local businesses directly on behalf of homeowners. Here's what tree service owners need to know.

02
Google Business Profile April 15, 2026

Google Just Changed Its Review Policy.

Google quietly updated its Business Profile review policy in February 2026. Reviews are disappearing, and most local business owners don't know the rules have changed. Here's what's prohibited now and how to adapt.

03
SEO April 8, 2026

AI Search Is Changing How Customers Find Your Tree Service

45% of consumers now use AI tools like ChatGPT and Google Gemini to find local services. One year ago, that number was 6%. Here's what tree service owners need to know about staying visible.

04
Business Growth March 31, 2026

Stop Wearing Every Hat in Your Tree Service Business

Most tree service owners hit a ceiling because they handle everything themselves. How to start delegating and build a business that runs without you.

05
Google Business Profile March 22, 2026

Google Is Deleting Your Legitimate Reviews and You Might Not Even Notice

Google review deletions surged 600% in 2025. Five-star reviews are the most common casualty. What tree services need to know to protect their review profile.

06
Business Growth March 12, 2026

Burnout Is the Real Threat to Your Tree Service Business

52% of business owners face burnout every year. Tree service owners carry more weight than most. Here is how to recognize it and what to do about it.

07
Business Growth March 3, 2026

Your Customers Are Ghosting Your Estimates

Most tree services lose money between the estimate and the booking. A simple follow-up system can change your close rate overnight.

08
Google Business Profile February 24, 2026

Fake Google Reviews Are Being Used as a Weapon Against Local Businesses

Roughly 30% of online reviews are now considered fake. AI-generated fake reviews grew 279% between 2019 and 2024. Here's how to spot attacks, report them, and protect your profile.

09
Marketing February 5, 2026

Google Local Service Ads Are Getting Worse

LSA lead costs are up 40%, the dispute system is gone, and the Google Guaranteed badge is dead. Here's what changed and how to adapt your lead strategy.

10
Google Business Profile January 27, 2026

Fake Google Maps Listings Are Stealing Your Leads Right Now

Scammers are creating fake contractor listings on Google Maps to intercept your leads. How to spot them, report them, and protect your business.

11
Google Business Profile January 15, 2026

Why Your Tree Service Phone Won't Stop Ringing With Scam Calls (And What to Do About It)

If you own a tree service company, you already know. Your phone rings, and an automated voice tells you something is wrong with your Google Business listing. It's a scam. Every single time. Here's how it works and what you can do about it.

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